Including People from Culturally and Linguistically Diverse Communities
Approximately half of the 250,000 immigrants to Canada each year settle in Ontario. The five most commonly spoken languages are: English (8 million), French (490,000), Chinese (405,000), Italian (296,000) and German (157,000) with other significant languages including Greek, Spanish, Punjabi, Ukrainian and Portuguese. This creates a great opportunity for all soccer clubs to broaden their club base by including people from culturally and linguistically diverse backgrounds.
- People who are new to Canada may lack an awareness of soccer in general
- Where knowledge of the sport does exist there is still often a lack of awareness of individual club activities, opportunities and options available
- Cultural and religious differences and expectations can act as a barrier to participation in your Club
- Lack of parental support due to parents having other priorities considered more important than sport
- Language can act as a barrier to approaching and becoming involved
- Your Club may not be seen as culturally relevant
- The perceived potential threat or previous experience of racial prejudice may deter people from becoming involved in soccer
- Participation of women in soccer may be affected by different cultural practices or values with regard to the participation of women in sport and physical activity.
Strategies for Overcoming Barriers
- Educate your Club Members about the barriers that people from CLD backgrounds may experience and other relevant cultural issues
- Broaden the promotion of your Club and its activities to include your Migrant Resource Centre
- Capitalize on soccer being the ‘worlds game’ with strong soccer cultures and role models in many countries around the world
- Promote The Ontario Soccer Association and your own Club’s policy on racism. Ensure this policy is enshrined in all practices and make it clear to your members and supporters that racist jokes, language and behaviour are not acceptable